Contest Software, Internet Marketing, and Startups

One of the things people always say is that it is tough to sell in a bad economy. I agree because most people have average products or products that are wants not needs. On the other hand if you have a great product it is easy. Especially if the product makes money for your customers and pays for itself.

The other great benefit about a bad economy is it is easier to find sales reps. So if you have the capacity and a great product you can gain alot of market share. Competitors are dropping off, new companies aren’t being started, and as a result when the economy turns around you explode.

So I suggest selling your best product in a down market and hiring sales people. Also if you don’t have an awesome product, look for someone who does and sell their product. That is what we are doing and it is turning out to be a great win.

We setup a Zazzle storefront for Collar Free for our Obama and McCain design competition during the election and were blown away with how awesome the product was. There storefronts are self setup and easy to use, so we started to suggest this to our corporate clients. What we quickly realized that was people loved the concept and wanted a storefront, but they didn’t want to manage it. So we started offering a setup charge and companies said great. It was a service and revenue opportunity that fell in our lap, but sometimes that is how it works and we love it.

So our new service is Zazzle storefront design and implementation. It is a win/win for organizations. They pay a small setup fee and then make 15% on all future product sales. So they now have a store that requires no IT, ecommerce, management, or inventory and they have turned their promotional product expense into a revenue stream.

Here is an example of a storefront we setup this week for the Front Row Foundation. A great charity that helps sick kids go to the concert or event of their choice. We think it is awesome.

For more information about setting up a store for your organization email: artistichub@collarfree.com .